This thoughtful blog by Seth Godin ‘Who is good at discovery?‘ remind us that most internet services are poor to help us discover new things. Some are better like Netflix, but many are really poor.
Intrinsically, and increasingly, internet services tend to propose new things that fit our preferences in order to keep us hooked. I find that it is increasingly difficult to get a connection to something new. And it is not the case for traditional press and magazines, my personal network of peers and connections, references in the books I read which continue to allow me to discover new things much more than all internet united.
When you search on internet you’d better know what you’d like to find, because serendipity is not going to happen by itself. Worse, on “YouTube–if you follow the ‘recommended’ path for just a handful or two of clicks, you’ll end up with something banal or violent.“
